and start-ups. I will do that via innovations and, by the way, digitalization might be one tool to realize that innovation. To define a strategy that is achievable and good you need to understand your innovation capabilities. Youll bring ease of use to complex ideas in enterprises and start-ups.
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Last you need to handle long term innovation, called H3 horizon with very radical innovations. There are numerous of innovators that have huge amount of ideas but no structure to transform them into business value and the innovation work cost time and resources too no use of the business owners. The next question is what actions are you going to do to implement the digitalization strategy? When I talk to CEOs, CTOs, members of the boards and ask them what is digitalization you mention in your strategies? But digitalization is not a relevant strategy, it is just a tool to make use of IT to create as is business value. This is done by comparing your business with the top-class innovation business in the world in an innosurvey analysis. Innovation as a strategy, i admit there is numerous definition of Innovation and as in digitalization you need to know what do you mean. You need to understand the environment of the business and the internal strength and weaknesses. Någon som tycker det vore kul att resa, både till exotiska Helsingfors och Bangalore. How to do it, the steps how to define an Innovation strategy, to implement an Innovation strategy or to follow up the innovation strategy is as follows. Nevertheless, IT is a huge possibility to innovate and therefore digitalization is of course, with a relevant definition, very important to manage. För mer info Jens Beck-Friis.
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